Developing a digital presence is important. Ensuring your online profile accurately represents your brand is even more vital. Digital content can not only be used, but also leveraged as an effective marketing and communication tool, with social media playing a key role. Think of your website as your digital business card, effectively the face of your brand, Twitter acts as your mouthpiece, LinkedIn as your online resume, aka the brains, and Instagram as your brand’s personality. Whether it’s defining your digital strategy, managing your social media, or creating a content plan – I can help to support and advise on your digital content for all of your communication channels to ensure you are effectively reaching and engaging with your target audience across all of your platforms.
Review and analyse your current digital platforms, content and social media accounts to advise on best practices
Determine what you want to achieve from your digital channels and create a strategy and content calendar to help you reach your goals
Management of your social media channels and any digital and editorial content e.g. blogs, newsletters, website copy etc.